VINELAND - Our community's dining scene is about to get a flavorful boost as Asad's Hot Chicken prepares to open its newest location in Vineland at 301 S Main Rd.
The restaurant, which specializes in Halal-infused Nashville-style hot chicken, has been generating buzz on social media with a large banner now visible over the entrance to the building. While the business has announced its arrival, an official launch date has not yet been revealed.
Founded by Philadelphia native Asad Khan in 2022, Asad's Hot Chicken has quickly built a following across the region. The Vineland restaurant will mark the fourth South Jersey location for the growing chain, which already serves customers in Cherry Hill, where a location opened in April of 2025 along Haddonfield-Berlin Road.
Beyond its signature hot chicken offerings, the menu features milkshakes, smoothies, fries, and other items that have helped establish the brand's reputation. The Halal preparation sets Asad's apart in the Nashville hot chicken category, catering to diners seeking both bold flavors and religiously compliant options.
The expansion to Vineland reflects the restaurant's momentum since its founding just four years ago. For local residents eager to try the menu, keeping an eye on the business's social media channels will likely provide the first word on when doors officially open at the Main Road location.
About the Author
Peter Killeen
A 25-year radio news veteran, Peter covers South Jersey for NewsTalk 1400 & 92.3 WOND radio. Known for his concise and impactful delivery, he ensures listeners and readers stay informed without unnecessary filler.
